Regarding fashion and specifically fashion week, the industry tries to uphold a delicate balance between longevity and trends. Designers work to craft collections that feel cohesive to their previous work while still breaking some form of a barrier, pushing their designs forward and inspiring a new season of style. As new designer collections debut around the world during fashion month, we begin to see clear fashion trends for 2023 emerge.
Amongst TikTok’s “hot takes” on fashion week, an analysis of Anna Wintour’s subtle reactions (she seemed to enjoy the Tom Ford show), and many designer’s feeble attempts to include realistic body types on the runway, we are left with a jumble of opinions, critiques and questions. But when it comes to trends, there is one question that reigns supreme—would you wear it?
As consumers, we subsequently work through the same tug-and-pull of trends that designers do but on the receiving end. Do we aim to be aspirational or affordable? Do we shop for the moment? Exhilarating, though potentially fleeting. Or, do we shop for the future? Curated for forever, at the risk of playing it a bit safe. Spoiler alert: there’s no correct answer.
To be hyper-aware of trends and the evolving landscape of your own closet is to be a conscious consumer. To seek out trends from the runway before they run your Instagram feed is to be a conscious consumer. The current state of the trend cycle moves at a dizzying pace—getting swept up in the current feels inevitable. The art of fashion and building your personal style forms when the wearer moves past consciously participating in trends and chooses to selectively participate. No designer includes every upcoming trend in their collections and frankly, neither should you.
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